JEEP: SUPER BOWL LVII - “ELECTRIC BOOGIE”
Writing a Super Bowl spot with Shaggy was not on my 2023 bingo card. I am infinitely grateful to have worked with many of the creatives, account folks, producers, directors, and my friends at The Mill to produce this.
CCO: Chad Broude
ECD: Nathan Montieth
Art Director: Gaby Strnad
Writer: Frank Viglione
BONUS CONTENT
We made teasers.
One had a lizard work a studio switchboard.
Others had failed auditions of animals who didn’t make the “cut.”
Another had an influencer from DanceTok dance along to the music video we made while making this spot. Oh, we made a music video while making this Super Bowl spot. Shot in a different location. That included different people.
We are insane.